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Social Media Optimization Course

About This Module

In this SMO (Social Media Optimization) Module, you will learn strategies and techniques to improve and optimize your social media profiles in order to get maximum audience engagement for your business.

  • Placement Assistance
  • Mentor Support
  • Global Certification
  • Classroom Based Training

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Through this module, you will learn Social Media Marketing on platforms like Facebook, Instagram, Twitter, LinkedIn & Reddit. It will help you in creating a social media marketing strategy, its implementation, and execution for B2B and B2C brands, providing a detailed understanding of social media.

You will also be able to develop an integrated social media marketing strategy for businesses, starting from ideation to its final implementation, and also build effective video creatives and ad graphics for their social media marketing campaigns using simple online editing tools like Canva & Crello

Through this SMO Module, you will gain mastery of advertising on Social Media, by understanding audience segmentation and campaign creation using Facebook Ads Manager. You will also learn LinkedIn Marketing Strategies and Advertising, and will also become efficient in Twitter & Reddit Marketing

Hear What Our Students Say

The best part about training and working with such wonderful and talented students is the feedback we receive! Through their hard work and patience, they have been placed at some of the biggest companies in India. Here are some of our past students sharing their experiences at NIHT:

Vrinda Rajgarhia

Integrated Solution Strategist at Schbang

“I came here as a student to learn digital marketing and was introduced to a whole new world. NIHT’s encouraging environment helped me to recognize my inner potential by working on live projects, which was a really valuable experience for me”

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Nikhil Khandelwal

@Digital Marketing Executive at Behind the Scenes

“The course was really helpful for me as I have been able to successfully apply what I learned in the social media module to my own business and generate revenue”

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Soumen Adhikary

@Senior Executive Online Marketing at SVF

“I joined NIHT’s Digital Marketing Course after completing my graduation, and thanks to the skills and knowledge I gained, I was able to land an internship with SVF. So thank you NIHT!”

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Tanushree Lahoti

@Business Analyst at Zomato

“NIHT was the perfect choice for me, and I would say NIHT and Digital Marketing complement each other, as the instructors and the comprehensive course material make sure to impart complete digital marketing knowledge”

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Amrita Bhattacharya

@Digital Marketing Specialist at Bengal Emami Housing

“NIHT gave my career a big boost. Thanks to the course, I am now working as a Digital Marketing Specialist at a real estate firm. I would recommend their digital marketing course to anyone looking to upskill their career”

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Mohit Maggo

@Social Media Expert & Founder at CaDel Tales

“After joining NIHT, the modules taught here helped me to better my blog’s reach and understand how to market my business more effectively and efficiently.”

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Ishan Gupta

@Creative director at SKF Productions

“NIHT’s course materials were very helpful and informative. As a student with an interest in content writing, NIHT’s digital marketing course helped me learn how to create meaningful and effective content”

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Sneha Prasad

@Digital marketing executive at The Great Eastern Pvt. Ltd

“NIHT has been a great decision for me. The learning environment & their faculty have helped me really find a foothold in the field of Digital Marketing.”

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Promila Bhattacharya

@Digital Marketing Manager at Writing Souls

“After completing my graduation, I decided to join NIHT to learn Digital Marketing. The modules taught at NIHT were very helpful, and Angshuman sir’s classes were always very fun and knowledgeable.”

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Uzma Parveen

@Social Media Marketer at NIHT Infosolution Pvt. Ltd

“Being a commerce student, most of the concepts were completely new to me. Thankfully, the interactive classes and NIHT’s faculty helped me to master these topics”

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