Become a Franchisee


Why Choose Us ?

Paid Internship
Paid Internship

We are the Consultant of 100+ Companies nationally as well as internationally. We offer Paid Internship to all of our students.

Work On Live Projects
Work on Live Projects

NIHT provides an opportunity to all students to work on live projects which helps them to master digital marketing.

Get Global Certificates
Get Global Certificates

Google AdWords (Search, Display, Mobile, Video, Shopping), Google Analytics, Facebook Ad Certificate.

100% Placement Support
100% Placement Support

NIHT has tie-up with 100+ National and International companies. We offer 100% placement assistance.

Course Details:

Google AdWords 101

This course will cover:
• Understanding what online advertising is and where AdWords fits in.
• How Quality Score works and why it’s so important in the AdWords auction.
• How to structure your account, campaigns and ad groups to position yourself for success.
• How to research, identify and refine the keywords and match types you’ll be bidding on.
• Tips for writing great text ads that will stand out from the competition.
• Creating your first campaign and targeting users by geography, language, device, and even day of week and time of day.
• Cost per Click (CPC), Cost per Acquisition (CPA) and Cost per Impression (CPM) bid types.
• How to manage your account with the AdWords Editor.
• Understanding the reporting features of AdWords™ and leveraging key user interface components.
• Tracking conversions and measuring ROI from your campaigns.
• Bing: account basics, keyword selection, ad set-up and how to bid.

Google AdWords 201

This course will cover:
• Use contextual, placement, topic and audience targeting techniques to find the right places to put your ads.
• Connect with your audience on millions of websites using image, video, and rich media display ad formats.
• Use tools like the Google Ad Planner, the Placement Targeting Tool and the Contextual Targeting Tool to find display opportunities.
• Use remarketing to identify and target prospective customers with laser focused messaging.
• Leverage the opportunity created by mobile devices and effectively advertise to smart phone and tablet users.
• Use dynamic keyword insertion (DKI) to quickly and efficiently create text ads on the fly that speak the specific language of the searcher.
• Expand and refine keyword lists and continually optimize bidding strategies.
• Extending your text ads with location, call, product, sitelink, social, and mobile app extensions.
• Diagnose problems and find areas for improvement.

Book Free Demo Class


Where will the training be organized ?

The Training will be organised in our centre or a Hotels for Corporate batches

What will be the timing of the batches ?

Weekday Morning and Evening Batch Weekend Only Batch

How do I take admission ?

You can fill the form online or via email Or you can come to any of our counselling centers and take admission.
Or contact our admission counselor at 9830269100

When is the last date for admission ?

1 week prior to the course commencement date.

Can I pay in installments ?

Yes, you can pay in installments.

Will everyone get Google Certificate ?

Yes, but you need to take Google Certified Professional Exam. And you need to clear 2 exams out of 3 exams to be eligible for GCP certificate. This exam is conducted online by Google. NIHT Digital Academy will only assist you in taking the exam.

When will I get the certificate ?

The certificate will be generated immediately online once you clear the exams.

Do you provide any placement support ?

NIHT Digital Academy provides 100% placement assistance.

Is there any Live Project to work on ?

Yes we offer live projects  and case studies to all of our students. The live projects help them to get industry oriented.

Can I earn while I learn ?

Yes, you can earn while you learn by working as our marketing agent and earn handsome commissions.

What will I get post completion of the course ?

Post completion of the course you will get a certificate from NIHT.

Should I bring my laptop for the workshop ?

We always recommend students to carry laptop.

Job Opportunities:


Who should attend ?

This Programme is ideal for anyone who wants to create and implement effective online advertisement strategy.

•  Marketing & Advertising Professionals
•  Executives and Managers
•  Marketing Heads
•  Business Development Managers
•  Small business (Entrepreneurs) owners
•  Marketing Professors or Trainers
•  Students – Graduates
•  B Tech / M.Tech, BBA / MBA, BCA / MCA, Diploma Holders

NIHT has been a constant support throughout my journey of digital marketing. From a student to a confident girl, NIHT has greatly helped me in my metamorphosis.


niht student kanakendu karmakar Freelancer

"According to me NIHT is one of the best Academy in Kolkata to learn every single thing about digital marketing in detail from the trainers."


niht student suprakash sadhu businessman

"I am a student of NIHT Institution.....They helps me a lot...There the professors teach us very clearly...Each and everyone guides us a lot...I am happy to be a student of NIHT institution.Thank you..."


niht student MD IRSHAD gsk

"NIHT believes in producing competent professionals"


niht student rama debnath entrepreneur

Training program is designed in such a way that even a novice becomes an expert in web and digital marketing technologies.