Why Choose This Course?

Virtual Reality will be the future of marketing strategies. In this course, learn AR/VR, and use data-driven analytics through marketing automation to be present on all major platforms. Learn 360° industry-level digital strategies to become agency-ready.

  • Create powerful campaigns by automating your marketing workflows
  • Strategies to succeed in scaling and managing e-commerce businesses
  • Venture into the metaverse with AR/VR technologies
  • Acquire campaign management and automation skills
  • Get 20+ Professional Certifications
  • Learn from case studies and live projects
Price : ₹1,30,000

Master Program In Digital Marketing Course

  • book
  • presentation
  • Corporate Soft-skills
  • book
Digital Marketing Overview

How Digital Marketing targets and grows businesses and its potential scope in the coming years.

Digital Marketing Strategy

Understanding concepts like the ripple effect, consumer behaviour, and creating custom marketing strategies.

Website Planning & Creation

Learn how to plan, design, and code your very own website using HTML and WordPress.

Search Engine Optimization

Learn how the usage of SEO techniques can help optimize your web content and rank on search engines.

Google Tag Manager

Learn event tracking and setting up tags and triggers using Google Tag Manager.

Social Media Marketing

Learn how to use paid and organic social media marketing strategies to engage with your audience.


Introduction to Facebook marketing, understanding how its algorithm works, and ad campaign setup and configuration.


Learn how to grow on Instagram, with content strategies, influencer marketing and tools for Instagram advertising.


Understanding Twitter as a marketing platform using organic content, Twitter ads and analytics tools.


Learn content curation using Reddit, and organic traffic generation using Reddit marketing strategies.


Understanding the importance and benefits of using LinkedIn, with advertising and marketing strategies.

Mobile App Marketing

Create mobile app campaigns and learn how to promote and monetize your mobile applications.

Google Ads (Previously Adwords)

Creating, optimizing, and configuring ads on Google and its related properties.

Google Analytics (GA4)

Monitoring traffic and understanding your audience’s behaviour using the latest version of Google Analytics (GA4).

Content Marketing

Learn to create a great content strategy, to influence your target audience using content.

YouTube Marketing

Learn strategies to create engaging content, optimize channels for growth and build it from the ground up.

Adsense and Blogging

Learn about Google AdSense, content curation for blogging, and using AdSense for ads on blogs and websites.

Affiliate Marketing

Become familiar with the different affiliate marketing programs, and master skills in utilizing them for monetization.

Email Marketing

Learn how to create effective email marketing campaigns, and build and nurture email lists.

AI usage in Digital Marketing

Learn content creation and curation using AI, using chatbots, and other emerging AI tools for digital advertising.

Creative Ads Writing

Learn the formulas and tactics to create compelling copy to attract and captivate buyers.

Graphic Design Essentials

Learn the fundamentals of graphic design, typography, fonts & colours, and industry-required video editing skills.

Understanding UI/UX

Learn about UI design, design kits, beginner tools & UX optimization.

Professional Video Editing

Master professional video editing, with industry-standard tools like Premiere Pro & Filmora.


Get started with podcasting, recording and editing audio content, and building and promoting your podcast.

Viral Marketing

Pick up the skills to implement viral marketing strategies to engage with your customers and use tools for the same.

Gaming & Live Streaming

Introduction to the world of gaming and live streaming, and the future of in-game marketing through engagement with gaming communities.

Gamification in Online Marketing

Introduction to Gamification, Gamification Marketing Strategies and elements of Game Marketing.

AR & VR in Technology

Discover the latest in AR & VR Technologies and their uses and implementation across various digital marketing platforms.

Immersive Web Knowledge

Understanding a deep working of the web, including concepts such as IP, DNS & Client-Server Relationship.

E-commerce Marketing

Learn how to manage and build E-commerce platforms, while mastering strategies to compete with big companies.

Amazon Marketplace

Strategies to market on Amazon, optimizing product pages, and understanding analytics.

Influencer Marketing

Learn the ins and outs of influencer marketing & how to approach and collaborate with brands.

Marketing Automation

Master the art of integrating apps and platforms to create powerful workflows and automate your email lists.

Programmatic Advertising

Learn the concepts of programmatic advertising, including concepts such as ad sizes, pricing models, auction types and targeting strategies.

Psychographic Marketing

Understanding psychographics, customer profiles, and refined audience segmentation.

Data Analysis and Reports

Learn how to create reports, segmentation, perform qualitative research & master different advanced analytics platforms.

Conversion rate Optimization

Use CRO techniques and tools to optimize results, boost business and understand user interactions.

ORM (Online Reputation Management) & PR

Master the techniques and strategies required to build brand reputation, crisis management & press releases.

Digital Marketing Insights

Grasp various marketing principles, 360° digital strategies, and analyze marketing case studies.

Agency Management Sklls

Learn vital agency skills like targeting prospects, client handling, project management & closing sales pitches.

Personality Development

Corporate skills, etiquette, critical thinking & problem solving, along with leadership skills.

Interview and Resume Writing Skills

Learn the ways to create attractive resumes and prepare yourself with mock interviews and other practical skills.

Clear Your Doubts

You can approach our faculty members whenever you need academic assistance and ask questions and clear your doubts. Our faculty members and staff are there to care of all your queries.

Yes, you may apply for a master's program even if you haven't completed your bachelors degree as this is a professional course and does not require a bachelor's qualification for admission.

It is not necessary to be know about the business industry or to hold a degree in business administration. Although having fundamental knowledge about business would be very helpful, however if you don't then our courses are sufficient to help you understand the basics.

The certificate program consists of Module 1 and Module 2 which cover the fundamentals of digital marketing. The master’s program contains additional modules that cover UI/UX design, video editing, creative ads marketing, e-commerce, Amazon and much more. The duration for the certificate program is six months whereas the master's program takes 14 months.

We believe that access to education is a human right, and withholding the same, we provide an instalment plan to individuals who would prefer to pay as their course progresses. Our instalments are exclusive of GST with no cost EMI.

Online courses are provided for students who are not able to attend regular classes. Students can choose a timeslot from online batches that are available from 11 am in the morning to 7 pm in the evening.

If a class is missed, it can be made up with a backup class, so that portion is not left uncovered. However, missing classes regularly will not be taken into consideration as regular attendance is a disciplinary criterion in the institution.

The digital marketing industry is booming and so are the job opportinuties it provides. Companies are understanding the importance of having a strong digital presence and hence they constantly require assistance for the same. Once you complete your training, you will have to undergo an internship for a period of 3-6 months before you get hired with good salary. As you gain experience, your salary will also increse depending upon your skill-set and expertise.

NIHT provides assistance to students after they have completed their course. Our faculty can be approched by students and the alumni alike for any assistance that they may require.

Stairway To Future

Take the first step in building your future in NIHT. LEARN.GROW.EXCEL